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Work for Us

We are thrilled that you’re interested in XL PR and our career opportunities! While we are a women owned and run business, we are open to any passionate professionals that want to join our team. Our unique business model sets us apart, and we’d love to introduce it to you and for you to explore whether XL PR is the right fit for you.

Start with the Video

Before anything else, take a few minutes to watch this overview with Erynn and Rachelle. Some of the details are slightly outdated, but it still captures our mission, our culture, and what we do.

Watch the Video

Hear from the Team

“XL PR is SO unique! It’s a place for women/people to have the career they want while balancing their other life responsibilities. The support system is one that can’t be matched in other places. You know Erynn and Rachelle have so much heart and work so hard to make their vision come true.”

“I love the culture! I feel like I’m given the tools and support to succeed and all the resources I need to keep learning and growing AT THE SAME TIME as being made to feel completely successful and valued. It’s a safe place to learn and ask questions while we’re celebrated for all that we can do and are. And that’s incredibly motivating! We get results!”

“I love how they lead with heart. They work to find clients that we can truly get behind. I also love how they strive to improve for the overall company, for the client, and for individual contractors. I also love how they seek to place contractors in roles where they can fully utilize their strengths.”

Who are we Looking For

The way we show up for our clients is the same way we show up for each other. If these sound like you, we’d love to meet you.

Fast

Media moments don't wait, and neither should our clients. You are highly responsive, and it is a core value of yours.

Focused

You want every action you take to have real business impact for clients.

Full of Heart

You can get behind a mission, a person, a vision — and get genuinely passionate about it.

Owner Mentality

You show up with ownership, wouldn’t do something an owner wouldn’t.

Accountable

You strive to be self-aware and take radical accountability for your work and your responsibilities.

Hungry to Grow

You're always pushing to learn and grow, both professionally and intrinsically.

A Builder

You're good with pivots and thrive in a startup environment. When you see a hole, you fill it.

Open Roles

Media Relations Specialist / Publicist

As a publicist at XL PR, you’re the engine behind our client work. You’ll craft the pitches that land our clients in the media, build real relationships with journalists, and make sure every placement ties back to something that matters for the client’s business.

What you’d do:

  • Write pitches for our clients that the media actually cares about
  • Strategic thinking and angle development
  • Create and maintain relationships with journalists
  • Secure interviews
  • Prepare media briefs
  • Monitor news and news coverage

What we’re offering:

  • Remote contract work
  • Compensation is contract-based, paid per client
  • Career growth path potentials from day one
  • Access to PR industry professional groups
  • After 3 months access to executive group and 1:1 coaching

Our Hiring Process

After hearing Erynn and Rachelle discuss XL PR, job opportunities, and our payment model, here’s what comes next:

Step 1 — Earn your Muck Rack certification (free, about 2 hours) Every candidate completes the Fundamentals of Media Relations certificate from Muck Rack University. The program will help you understand what we do and how to find success in our industry. It’s required for all potential employees. You’ll create a free account to access the learning modules. → Start the certification here

Step 2 — Record and send a video by linking it on the form below, answering 3 questions: 1. How did you find out about XL PR? 2. What skill sets do you have that you believe would help you be a good media pitcher? 3. What are your career goals?

Step 3 — Trial period (2–3 weeks, $50 compensation) A short working trial with us. Your goal during this window is to secure two interviews. This gives both of us a real sense of fit before going further. This is just about 5-10 hours a week, not full time during the two weeks. 

Step 4 — Final interview with Erynn and Rachelle A final conversation with Erynn Kerrigan, founder and co-owner of XL PR and Rachelle Peterson co-owner of XL PR. Plan on 90 minutes-2 hours and have your resume and references with you!

Apply

Once your Muck Rack certification is complete, fill out the form below.